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Extremes

From One Extreme to the Other…

by Chris on 26. May, 2010 in sales

I was in a North East town recently where I met up with a couple of gurus who knew the area well.  I was chauffered around all the best parts of the town, told about the exciting plans that were in place over the next 10 years, and how the area was in a boom [...]

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microphone on stage

Improve your Chances with a Story

by Todd Hannula on 08. May, 2010 in Presentations, sales, tips

The best way to realise your project (after you have worked up the numbers!) is to weave your story through it.
A story about the why and who and how at a personal level. An authentic story. Your story.
People invest in people, buy from people. They don’t buy spreadsheets, benefits, and features. If you are pitching [...]

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